Readability and Business Impact
- Every grade level above 8th loses approximately 20% of readers
- Simple language increases conversion rates by 30-50%
- Google favors content that matches user reading level
Common Readability Scores
Flesch-Kincaid: Grade level (aim for 6-8). Flesch Reading Ease: 0-100 (aim for 60-70). Gunning Fog: Years of education needed (aim for 8-10).
How to Improve Readability
- Use short sentences (under 20 words)
- Choose common words over technical jargon
- Break long paragraphs into 2-3 sentences
- Use bullet points for lists
- Check with our Readability Checker